WhatsApp Business API
The WhatsApp Business API is the programmatic channel large businesses use to send WhatsApp messages at scale, separate from the free app.
The WhatsApp Business API connects software to WhatsApp so a company can send template messages to many customers and route replies through a team inbox. It needs approval, a provider, and per message fees, so it suits higher volume operations. Most small businesses do not need it to start: a Scaanme WhatsApp store uses a simple click to chat link, so a customer taps and a pre filled order opens in your normal WhatsApp, with no API setup.
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